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Dallas–Fort Worth Metroplex · Open to AI-first product roles

The proven leader your future needs.

Product Manager · Technical Project Manager · Operations Leader

A PMP-certified product and operations leader who turns complex, ambitious programs into shipped, scalable products — now leading the shift to AI-first.

15+
Years in product & delivery
8
Global OEM brands shipped
5,000+
Websites launched
PMP
Certified since 2018

Programs shipped for

AudiFordLincolnGenesisHyundaiToyotaLexusHonda
My grandfather as a young man, seated on his Excelsior motorcycle on a sunlit street, 1940s.

Ethos

My grandfather taught me how to drive fast and take chances let's go!

01  /  For recruiters

Paste a job description. See the fit, instantly.

A grounded analysis of how Matt's experience maps to your specific role — strengths, honest gaps, and a tailored pitch.

JD-fit analyzer
Grounded in Matt's résumé · no data stored

02  /  Experience

Fifteen years turning complex programs into shipped outcomes.

An aggressive lifted Texas pickup truck kicking up dust at golden-hour dusk — a nod to fifteen years built in the automotive industry.
Cox Automotive Inc. logo

Cox Automotive Inc.

Dallas–Fort Worth MetroplexOne of the world's largest automotive technology and services companies, home to Autotrader, Kelley Blue Book, Dealer.com, and HomeNet.

Product Operations Manager – Managed Services

May 2021April 2026

ResultUsed AI across the WOMS delivery cycle to absorb work that traditionally needed 3–4 dedicated roles — business analyst, product owner, QA analyst, and change management — running a leaner operation with real labor-cost savings while still driving a 25% increase in monthly Managed Services deliverable output (SEO, website creative, copywriting, and landing pages).

  • With AI absorbing the analyst, product-owner, and QA execution, the role evolved beyond a traditional Product Manager toward Release Train Engineer-style coordination — orchestrating delivery across the train rather than performing each function by hand.
  • Used AI to break end-user feature and enhancement requests into epics, features, and user stories, and to assign priority, ranking, and scoring across the backlog.
  • Each sprint before release, used AI to parse the developer change log and generate QA test scenarios, user acceptance criteria, and release notes.
  • Produced weekly AI-generated recommendation decks for stakeholders to review and provide input — a proactive, decision-ready format they specifically valued.
  • AI-Assisted Delivery
  • AI for Product Ops
  • Release Train Engineering
  • Product Management
  • Vehicle Pricing
  • Inventory Feeds
  • Google Vehicles for Sale
  • Power Platform
  • Dataverse
  • Power Automate
  • Salesforce Lightning
  • Discovery
  • KPI Frameworks
  • UAT / QA

Sr. Technical Project Manager – OEM

Mar 2017May 2021

ResultCreated repeatable “fast-track” processes that compressed delivery timelines across 8 OEM brands, consistently landing programs ahead of schedule and under budget while controlling scope and risk.

  • Delivered digital-retailing initiatives that put me squarely on the fintech side of automotive — coordinating integrations across OEM incentive feeds, DMS (dealer management systems), and banks/lenders to connect dealers, customers, and financing partners through a single platform under strict accuracy and compliance requirements.
  • Led a team through OEM website platform migrations — partnering directly with dealers to review and adjust their vehicle pricing displays, wiring up DMS inventory feeds and OEM incentive feeds, and standing up digital-retailing products on the migrated sites.
  • Engineered “fast-track” delivery processes that compressed cycle time and let programs ship ahead of schedule.
  • Owned scope, schedule, and budget across 8 global OEM brands — Audi, Ford, Lincoln, Genesis, Hyundai, Toyota, Lexus, and Honda — building WBS, baselines, and risk strategies that kept projects under budget.
  • Digital Retailing
  • Fintech (Automotive)
  • Lender / Financing Integrations
  • OEM Incentive Feeds
  • DMS Integration
  • Vehicle Pricing
  • Compliance
  • Program Management
  • OEM Platforms
  • Scope / Schedule / Budget
  • WBS & Baselines
  • Risk Management
  • PMO Governance
Dealertrack / Dealer.com logo

Dealertrack / Dealer.com

Dallas–Fort Worth MetroplexLeading provider of dealership websites, digital marketing, and DMS software (now part of Cox Automotive).

Sr. Production Project Manager

Nov 2014Feb 2017

ResultLed a team of Implementation Project Managers to reliable, on-time delivery of Ford Motor Company websites at production scale.

  • Led a team of Implementation Project Managers delivering Ford Motor Company websites.
  • Managed production workflow, delegated builds, and ensured on-time delivery of high-quality sites.
  • Forecasted output, set monthly team goals, and tracked KPIs for leadership reporting.
  • Resolved escalations, removed bottlenecks, improved processes, and facilitated daily Scrum and cross-team communication.
  • Team Leadership
  • Production Management
  • Forecasting
  • KPIs
  • Scrum Facilitation

Sr. Branding Specialist

May 2012Nov 2014

ResultDirected creative and technical onboarding for new dealership clients, from branding strategy through hands-on implementation.

  • Directed creative and technical onboarding for new dealership clients; developed branding strategies, creative briefs, and website mockups.
  • Implemented assets hands-on using HTML, CSS, and JavaScript; performed QA, proofreading, and content validation.
  • Advised clients on SEO/SEM opportunities and ensured compliance with Ford/Lincoln brand standards.
  • Managed revisions, asset collection, deadlines, and cross-department coordination.
  • Branding Strategy
  • Creative Direction
  • HTML / CSS / JS
  • QA
  • SEO / SEM
ClickMotive logo

ClickMotive

Dallas–Fort Worth MetroplexAutomotive digital marketing and website platform provider serving OEM dealer programs.

Digital Advisor / Account Executive

May 2010May 2012

ResultSustained release and support operations across 250+ Toyota dealership websites under the Enterprise Toyota GSM Program.

  • Supported 250+ Toyota dealership websites under the Enterprise Toyota GSM Program.
  • Led daily escalation and training calls with GSM support teams; conducted monthly performance reviews with MAG/VIP dealers.
  • Coordinated platform releases, bug prioritization, and escalations with Dev/Engineering.
  • Trained and onboarded new hires on platform functionality and support processes.
  • Account Management
  • Escalation Management
  • Release Coordination
  • Training & Onboarding
See the full work history

Career chat

Interview my career.

Ask anything about my background. Answers are generated live and grounded in my résumé — with the sources they draw from cited.

Interview my career
live

03  /  Selected Project

The proof is the page you're on.

Shipped & live2026 · Self-directed

AI-First Portfolio Platform

Product & build · AI-assisted development

Conceived, scoped, and shipped this very website — an AI-native, fully instrumented résumé product — owning the vision, feature scope, prompt and grounding design, QA, and deployment.

  • Retrieval-augmented (RAG) career chat that answers questions grounded in the résumé, with source citations.
  • LLM-powered job-description fit analyzer returning a structured fit score, mapped strengths, and honest gaps.
  • Custom product-analytics pipeline — sessions, click heatmaps, bounce rate, and a per-visitor journey dashboard.
  • System and grounding prompts designed to prevent hallucination and resist prompt injection.
  • Next.js
  • TypeScript
  • Google Gemini
  • Vercel AI SDK
  • Supabase
  • pgvector
  • Tailwind CSS

04  /  Endorsements

What colleagues say.

Matt has a rare ability to navigate a large, complex enterprise with clarity and confidence. His understanding of how teams, processes, and priorities intersect is truly unparalleled.
Adam WehmeyerOEM Program Manager, Dealer.com
There is no better person when it comes to efficiency and organization. Every time I was on a project with him, I knew it would be a complete success.
Lauren PartinProject & Brand Management
His leadership skills are outstanding. He made coming to work a positive experience where everyone felt like a critical component in the team's success.
Guillermo RendonSoftware Developer

05  /  Credentials

Education & certifications.

University of North Texas — Mayborn School of Journalism logo

Education

University of North Texas — Mayborn School of Journalism

B.A., Advertising (Minor: Marketing)

2004–2008

  • Advertising Club
  • Tau Sigma Honor Society
  • American Marketing Association
Project Management Institute logo

Certification

Project Management Professional (PMP)®

Project Management Institute

Issued Mar 2018 · Credential ID 4220554

06  /  Capabilities

A product leader's toolkit.

From AI product strategy to delivery and operations — the full range I lead across.

AI & Product Innovation

Product Management

Project / Program Leadership

Technical Delivery

Operations

Methodologies

Tools & Platforms

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07  /  Contact

Let's talk about your AI product team.

If you're building an AI-first product and need a leader who pairs disciplined delivery with genuine product instinct, I'd love to hear about it. The fastest way to reach me is below — or send a note and I'll reply personally.

Email
mattdenzin@yahoo.com
Phone
(972) 489-6324
LinkedIn
linkedin.com/in/matt-denzin-pmp
Location
Dallas–Fort Worth Metroplex

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